"I was really impressed with the line up of speakers. I couldn't have hand picked a better bunch."

- VP Marketing and Brand Development, Oneida Financial Corporation

"Excellent; Speakers were top notch."

- Senior Vice President, Market Strategies

"Excellent!"

- Director, Global Technical Support, iRobot

"A lot of presentations were based on case studies which were very helpful."

- Managing Director, Corp Strategy & Marketing Research, FedEx

"Great networking opportunity - very impressed with the speaker list!"

- Director, Client Services

Benefits of Attending

IQPC has incorporated feedback from our most loyal customers and is proud to present a customizable program featuring in-depth information based on a three-pronged approach:

1. Capturing Customer Feedback
2. Analyzing Customer Feedback
3. Translating Customer Feedback into Action

Attendees will learn key takeaways for strengthening their customer relationships and increasing their retention rate through topics including:

Branding: Adjusting your messaging and strengthening your value proposition
Multi Cultural Marketing
Converting VOC Data into Product and Process Innovation
Maximizing Customer Learning from Online Communities, Product Websites and Social Media
Customer Lifecycle Management
Turning Feedback Data into Profit
Incorporating Feedback into Product Design
Launching On-Line Forums: Turning your Lowest Cost Support Channel into your Best Source of Customer Feedback

Event participants will also have the chance to meet senior customer management and marketing professionals from leading companies.